Tag: marketing

Managing a database of many thousands of subscribers, I don't suppose is an easy business. Mistakes are bound to occur. But when you're on the receiving end of an error it can be really annoying. I wa...

This is one of those blog posts where a picture (or photograph) paints a thousand words. So I've kept my words to an absolute minimum. [caption id=attachment_524 align=aligncenter ...

The first sales and marketing methodology I was taught, sometime in the last century, was A.I.D.A. It stands forAttention, Interest, Desire and Action.Nowadays in face-to-face B2B sales it maybe ...

Pleased to have an article published in Business Success magazine. The title of my article is What Sales Can Offer (But Often ...