Excerpts From Experts: Marketing

📅  10th September 2020 | 2020/21 Sales Book Reviews

Slight departure from the usual book review. This week I’m plugging a brand new publication called Excerpts From Experts: Marketing. The brainchild of Joel Barnett, Managing Director of Fortune Hill the book is a fantastic compendium of business quotes from a variety of experts.

Proceeds from the sale of the book are going to NHS Charities Together.

My favourite quote? – this one:

‘I wish I had known behavioural science and decision science as a field. I could have saved a lot of time’. Rory Sutherland – Vice Chairman, UK – Ogilvy

 

 

The things they say:

‘Packed with wisdom from marketing’s biggest hitters’ – The Drum

‘This book is a treasure chest, full of golden nuggets of wisdom from the industry’s best leaders’ – The Marketing Academy

‘Great stories and great inspiration for a great initiative – what’s not to love about this book?’ – The Marketing Society

 

(Also available at Waterstones)

 

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Tags: marketing

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